Built for Etsy sellers who price for profit
Take-home profit first.
Your minimum Etsy price.
Most fee calculators start with a price. This one starts with what you actually need to earn — then works backwards through every fee.
Free single-listing calculator
Build your minimum price
Enter one order. We include fees on both the item and the shipping you charge.
Your minimum item price
£0.00
Charge shipping separately as enteredWhere the order total goes
- Listing fee
- £0.00
- Transaction fee · 6.5%
- £0.00
- Payment processing
- £0.00
- Regulatory fee · 0.48%
- £0.00
- Offsite Ads
- £0.00
- VAT on Etsy fees
- £0.00
- Total Etsy fees
- £0.00
- Materials / COGS
- £0.00
- Actual shipping
- £0.00
- Your target profit
- £0.00
Rounded up to the nearest penny so your target is still met.
The reverse-price difference
Profit is the starting line, not the surprise at the end.
- 01Set your target
Decide what this order needs to earn after costs.
- 02Add real costs
Separate what buyers pay for shipping from what shipping costs you.
- 03Price backwards
We test penny-accurate prices until every selected fee is covered.
Transparent assumptions
Current rates, visible maths.
Fee data last checked . The calculator uses your bank location, not your buyer’s location.
Estimates are for pricing decisions, not tax advice. Etsy can apply tax, currency conversion, deposit or service fees that depend on the order and account.
| Fee | UK preset | US preset |
|---|---|---|
| Transaction | 6.5% | 6.5% |
| Etsy Payments | 4% + £0.20 | 3% + $0.25 |
| Regulatory | 0.48% | — |
| Offsite Ads | 15% or 12% | 15% or 12% |
| Listing | $0.20 converted | $0.20 |
Price a whole shop, not one listing.
Upload a CSV of SKUs and get required list prices plus a margin audit. Your file stays in this browser; Stripe handles the £4 payment.
See the batch output before you pay
These demo rows use the same local pricing engine as CSV Pro. Download the input file and inspect the required columns first.
Download sample CSV| SKU | Target profit | Current | Minimum | Audit |
|---|---|---|---|---|
| CERAMIC-MUG | £10.00 | £22.00 | £19.10 | Target met |
| ART-PRINT | £12.00 | £25.00 | £28.50 | Raise price |
Batch price your listings
Required columns: sku, desired_profit, product_cost, shipping_charged, shipping_cost. Optional: location, current_price, offsite_rate, fee_tax_rate, listing_fee, offsite_cap.
Choose a CSV to calculate every row locally.
Good to know
Questions sellers ask
Why do you charge fees on shipping?
Etsy’s transaction, payment processing, regulatory and eligible Offsite Ads fees use an order total that includes the shipping amount charged to the buyer.
Should I select 15% or 12% for Offsite Ads?
Use 15% if your shop has always made less than $10,000 USD in any consecutive 365-day period. Once a shop reaches that threshold, Etsy uses 12% and participation becomes mandatory.
Why is the UK listing fee editable?
Etsy publishes its listing fee as $0.20 USD and converts it to your payment account currency. The exact GBP amount can move with exchange rates, so the preset is an estimate you can replace with the amount on your payment account.
Does CSV Pro upload my shop data?
No. CSV parsing, reverse pricing and the margin audit run locally in your browser. Only the Stripe Checkout session is sent to the billing service.